OLIPOP logo

OLIPOP

OLIPOP was founded in 2017 by Ben Goodwin and David Lester. Ben and David have been working together for nearly a decade to find accessible solutions to bring the benefits of digestive health to as many consumers as possible. OLIPOP is a deliciously refreshing tonic that is crafted with prebiotics, botanicals and natural plant fiber to support your microbiome and benefit digestive health. We're on a mission to provide an affordable, delicious alternative to soda that delivers leading edge health benefits to mainstream consumers. OLIPOP was created with the idea that diversity matters: in the food we eat, in our microbiome and in our communities. Our team is a group of diverse, community-minded individuals who are passionate about helping people from all walks of life make healthier decisions that will impact their overall wellness. We have an emphasis on high performance, growth mindset, authenticity, and having fun in what we do!

OLIPOP logo

OLIPOP

OLIPOP is a prebiotic soda company offering a healthy and delicious alternative to traditional sodas with low sugar and high fiber, targeting health-conscious consumers.

Company Size

51-200 employees

Location

United States

About

OLIPOP was founded in 2017 by Ben Goodwin and David Lester. Ben and David have been working together for nearly a decade to find accessible solutions to bring the benefits of digestive health to as many consumers as possible. OLIPOP is a deliciously refreshing tonic that is crafted with prebiotics, botanicals and natural plant fiber to support your microbiome and benefit digestive health. We're on a mission to provide an affordable, delicious alternative to soda that delivers leading edge health benefits to mainstream consumers. OLIPOP was created with the idea that diversity matters: in the food we eat, in our microbiome and in our communities. Our team is a group of diverse, community-minded individuals who are passionate about helping people from all walks of life make healthier decisions that will impact their overall wellness. We have an emphasis on high performance, growth mindset, authenticity, and having fun in what we do!

Needs Assessment

Active buying signals and potential business opportunities

Technology Requirements

E-commerce platform

Subscription management system

Marketing automation tools

Email marketing for stock notifications

Website Optimization

Advertising Platform

Analytics Tools

Payment Gateway Integration

Service Requirements

Customer support for handling inquiries and subscription management

Customer service

Shipping

Marketing Automation

Customer Support via Email

Wholesale Support

Advertising Services

Infrastructure Requirements

Supply chain and logistics for fulfilling online orders and subscriptions

Cloud/hardware requirements

Data storage

Network Operation

Website hosting environment

Secure payment gateway

Talent Requirements

Customer Support

Marketing Expertise

Sales and Distribution Personnel

AI Insights

Growth Trajectory

OLIPOP exhibits strong growth potential through its expansion into new markets, product line extensions, and increasing retail presence, evident by the nationwide rollout of its Pantry Ready Line and nearly 30,000 stores distribution.

Market Opportunity

OLIPOP is well-positioned to capitalize on the growing demand for healthier soda alternatives, particularly among health-conscious consumers seeking digestive health benefits.

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