
Love, Bonito
Love, Bonito is Southeast Asia’s largest direct-to-consumer, omni-channel womenswear brand. Since our founding in 2010, our core purpose is to celebrate and uplift Asian women, with apparels that are Ready-to-live, not just ready-to-wear. Lovingly made for Asian women, our clothes are engineered for the real lives of women and designed for life’s various moments through three key lines: Signatures, Staples and capsule collections. Being in the business of women, we are proud to pave the way for Asian women empowerment through diverse representation, investments in like-minded women ventures, and dedicated community outreach. Over the past decade, Love, Bonito has grown to over 200 employees strong, and are proudly headquartered in Singapore, with an omnichannel presence in international markets Cambodia, Indonesia, Hong Kong and Malaysia. We are rapidly expanding into the Philippines and the United States and currently ship to over 20 countries.

Love, Bonito
Love, Bonito is a vertically integrated, omnichannel women's wear brand in Southeast Asia, empowering Asian women through clothing designed for real-life occasions and offering global shipping.
About
Needs Assessment
Active buying signals and potential business opportunities
Technology Requirements
Stable e-commerce platform
Secure payment gateways
Email marketing platform
Website maintenance and updates
Service Requirements
Customer support for order and delivery inquiries
Customer support for size guidance
Returns and exchanges
Fashion advice from Style Ambassadors
Infrastructure Requirements
Website hosting and maintenance
Shipping and logistics infrastructure
Cloud service provider for data storage
Reliable shipping and logistics infrastructure
Talent Requirements
E-commerce platform specialists
Customer support representatives
Fashion designers
Seamstresses
Data security specialists
AI Insights
Growth Trajectory
Love, Bonito is demonstrating growth potential through expansion into new markets like the USA and Philippines, coupled with continuous product development and a focus on customer engagement through loyalty programs.
Market Opportunity
Love, Bonito has a strong market opportunity in providing well-fitted and versatile clothing designed for Asian women, with a focus on real-life wearability, allowing them to differentiate themselves in the competitive women's apparel market.
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