Capillary Technologies

Founded in 2012, Capillary Technologies offers end-to-end loyalty programs, a comprehensive view of consumers and unified, cross-channel strategies that deliver a real-time omnichannel, personalized, and consistent experience for customers. With a presence across the United States, India, Middle East, and South East Asia, Capillary powers a diversified product suite of end-to-end loyalty programs across 30+ countries, working with 250+ brands including Asics, Puma, Tata, Shell, Fossil, Sephora, Jotun and Domino's Pizza and many more from verticals such as apparel, footwear, supermarkets, conglomerates, manufacturing and electronics, pharmacy and wellness, fine dining and QSR, luxury, entertainment, oil and gas, travel and hospitality. With a massive reach of 875 million+ consumers and processing 1.97 billion+ transactions, Capillary Technologies’ promoter i.e., Capillary Technologies International Pte. Ltd. has the backing of Swanland Investment ltd. (an affiliate of Warburg Pincus), Sequoia Capital India Growth Fund II Ltd., Avataar Ventures Partners I, and Filter Capital Fund I Ltd.

https://www.capillarytech.com?utm_source=Linkedin

501-1,000 employees

Growth Trajectory

Capillary is poised for growth through continuous innovation in AI-driven personalization and expansion into new geographic regions, including the DACH region, and market segments. Strategic acquisitions, such as Brierley+Partners and Persuade, enhance their capabilities and global presence. Focus on developing Generative AI Powered Loyalty Software.

Technical Challenges

Maintaining data security and privacy.

Integrating AI and machine learning into existing platforms.

Scaling platforms to support large numbers of loyalty members and transactions.

Developing seamless integration with various channels.

Maintaining real-time data delivery on the cloud

Managing complexities in reward programs.

Tech Stack

AIMLCloud-based platformCDP (Customer Data Platform)SaaSCRMGenerative AIPOS IntegrationMobile AppAPI

Team Size

Engineering teams focused on platform development

Product teams

Sales and Marketing teams

Consulting and services teams

Customer Success Teams

Key Risks

Maintaining data security and privacy compliance amid evolving global regulations.

Keeping pace with the rapid advancements in AI and machine learning technologies.

Managing the integration of acquired companies and technologies effectively.

Navigating competitive pressures in the customer loyalty and engagement market.

Adapting to evolving customer preferences and behaviors to maintain relevance of loyalty programs.

Opportunities

Leveraging Generative AI to create more dynamic and personalized customer experiences.

Expanding the rewards network and integrating with more partner services.

Extending solutions to new industry verticals and geographic regions.

Developing more robust predictive analytics capabilities to anticipate customer needs.

Strengthening partnerships with technology providers and consulting services to enhance service offerings.

Live Data Stream

Access Our Live VC Funding Database

30,000+ funded startups

tracked in the last 3 months

B2B verified emails

of key decision makers

Growth metrics

Real-time company performance data

Live updates

of new VC funding rounds

Advanced filters

for sophisticated queries

API access

with multiple export formats

Access Database

Updated every 5 minutes