Aretto logo

Aretto

Aretto is a go-to kids-focused footwear brand deep-rooted in technology, superior quality, and ultimate comfort. We’re a proud ‘Made In India’ brand ready to disrupt the market with our offerings.  At Aretto, we’re built upon values that keep the child within us alive and help us design intuitive, relevant solutions for our young audience. The source of our good work boils down to a collaborative work environment, where we’re all keen to learn from each other, grow and have fun while we’re at it. We believe in driving maximum value for our consumers and are building a team of dedicated, keen, and hardworking people.  Research, trials, focus groups with moms, and plenty of innovation has resulted in our first flagship shoe - Aretto LEAPS that are easy on the eye but pack a powerful kick. They are functional first, fashionable second and sustainable through and through. We’re passionate about children’s growth. Developing technology for shoes that grow with kids was no easy feat, but it made our hearts race – so we chased after it of course. PODIATRISTS RECOMMENDED | 3x GROWTH | SUSTAINABLE | MADE IN INDIA GET. SET. GROW

Aretto logo

Aretto

Aretto Leaps creates expanding kids' shoes that grow with their feet, ensuring a perfect fit and promoting healthy development.

Company Size

11-50 employees

Location

India

About

Aretto is a go-to kids-focused footwear brand deep-rooted in technology, superior quality, and ultimate comfort. We’re a proud ‘Made In India’ brand ready to disrupt the market with our offerings.  At Aretto, we’re built upon values that keep the child within us alive and help us design intuitive, relevant solutions for our young audience. The source of our good work boils down to a collaborative work environment, where we’re all keen to learn from each other, grow and have fun while we’re at it. We believe in driving maximum value for our consumers and are building a team of dedicated, keen, and hardworking people.  Research, trials, focus groups with moms, and plenty of innovation has resulted in our first flagship shoe - Aretto LEAPS that are easy on the eye but pack a powerful kick. They are functional first, fashionable second and sustainable through and through. We’re passionate about children’s growth. Developing technology for shoes that grow with kids was no easy feat, but it made our hearts race – so we chased after it of course. PODIATRISTS RECOMMENDED | 3x GROWTH | SUSTAINABLE | MADE IN INDIA GET. SET. GROW

Needs Assessment

Active buying signals and potential business opportunities

Technology Requirements

Patented expanding sole technology (SuperGrooves™)

3D knit fabric (INFI-KNIT™)

Memory foam insole (ARETTO SQUISHY FOAM TM)

Adaptive fit technology

Service Requirements

Customer support for sizing and product inquiries.

Size check call before delivery.

Return/exchange request processing.

Partnership program management

Infrastructure Requirements

Durable and flexible materials for expanding shoe design.

Manufacturing capabilities for producing shoes in various sizes.

Online platform for Aretto Fit Finder and size guide.

Inventory management and shipping logistics

Talent Requirements

Designers specializing in children's footwear and ergonomic design.

Engineers with expertise in material science and manufacturing processes.

Marketing professionals skilled in communicating the benefits of expanding shoe technology.

Customer support representatives knowledgeable about sizing and product care.

AI Insights

Growth Trajectory

Aretto is positioned for strong growth due to its innovative expanding shoe design and focus on healthy foot development, as evidenced by new product launches and expanding size ranges.

Market Opportunity

Aretto has a strong market opportunity by addressing the unmet need for footwear that accommodates the rapid growth of children's feet, offering a competitive advantage over traditional shoe sizing.

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