Zedify logo

Zedify

Based in 9 cities around the UK, Zedify is an award-winning cargo bike delivery service, transforming cities one pedal at a time. 🚲 We deliver for amazing clients like Rituals, ZARA, Freddie's Flowers, HelloFresh and Grubby. Find out more about deliveries for your business on zedify.co.uk. Current locations: London (M25), Manchester, Glasgow, Bristol, Cambridge, Brighton, Norwich, and Edinburgh

Growth Trajectory

The company demonstrates growth potential through continuous development in AI-driven marketing solutions and expansion into multichannel marketing, focusing on innovation and bespoke marketing plans. They cater to a broad client base, including international clients, and are actively seeking creative individuals to join their team, indicating further expansion.

Technical Challenges

Ensuring website compatibility across all devices and browsers.
Maintaining website speed and performance while incorporating rich media and functionality.
Adapting to evolving web design standards and SEO algorithms.
Staying up-to-date with the latest security threats and implementing appropriate protection measures.
Integrating various marketing tools and platforms seamlessly.
Building sites optimized for accessibility following WCAG 2.1 AA standards

Tech Stack

WordPressWooCommerceAvadaCSSPHPHTMLjQueryComposeJavascriptGoogle AnalyticsGoogle AdsGoogle AI (for PMAX campaigns)Smart BiddingMailChimp templatesBing AdsSocial media advertising platforms

Team Size

Developers
Designers
SEO specialists
Marketing specialists
PPC team
Branding specialists
Illustrators
Creative team

Key Risks

Maintaining a competitive edge requires continuous adaptation to rapidly evolving SEO techniques and digital marketing trends.
Reliance on Google's advertising platforms and algorithms could pose a risk if there are significant changes.
Failure to protect digital assets effectively could lead to client dissatisfaction and reputational damage.
Intense competition from other web design and digital marketing agencies in Bristol and beyond may impact market share.

Opportunities

Expanding services to new geographic locations and markets presents a significant growth opportunity.
Further development and innovation in AI-driven marketing solutions could enhance competitive advantage.
Strategic partnerships with technology and marketing companies could expand service offerings and market reach.
Leveraging expertise in digital asset protection to attract clients concerned about intellectual property online.
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