Ruroc logo

Ruroc

What began as 3 guys in a tiny office in Gloucester, has become one of the fastest growing brands in the UK. We now ship helmets to over 100 different countries and employ over 120 awesome members of staff who, through living Ruroc together, have become a community of friends. We built Ruroc because we know what challenges face riders. These obstacles don’t stop us doing what we love, they push us to find ways around them.

http://www.ruroc.com
201-500 employees
Ruroc logo

Ruroc

Ruroc provides innovative motorcycle and snow sports helmets with integrated audio and safety technologies for enthusiasts worldwide.

Company Size

201-500 employees

Location

United Kingdom

About

What began as 3 guys in a tiny office in Gloucester, has become one of the fastest growing brands in the UK. We now ship helmets to over 100 different countries and employ over 120 awesome members of staff who, through living Ruroc together, have become a community of friends. We built Ruroc because we know what challenges face riders. These obstacles don’t stop us doing what we love, they push us to find ways around them.

Needs Assessment

Active buying signals and potential business opportunities

Technology Requirements

Bluetooth audio systems

Mesh communication systems

Lightweight materials

Goggle integration (MAGLOC Goggles)

Software updates for Shockwave

Service Requirements

Customer support for returns, exchanges, and order tracking

Spare parts (visors, etc.)

Product warranties

Help & Support, Umtausch und Ruckgabe

Infrastructure Requirements

Testing facilities to ensure safety certifications

Website optimization for different regions and languages

Account creation and management system

Online store

Distribution network

Customer support

Sizing stations

Talent Requirements

Expertise in audio integration

Expertise in material science for helmet shells

Designers

Customer support representatives

Software developers for Shockwave updates

AI Insights

Growth Trajectory

With new helmet designs and international expansion, Ruroc demonstrates strong growth potential in the motorcycle and snow sports market.

Market Opportunity

Ruroc's market opportunity lies in its unique integration of audio, safety, and style in helmet design, positioning it for continued growth and innovation.

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