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HelloBetter

HelloBetter is a European leader in the field of digital therapeutics (DTx) for mental health and a global pioneer in digital mental health research. Founded in 2015, HelloBetter has the strongest evidence base globally, with a total of 33 randomized controlled trials published in peer-reviewed journals. In Germany, six of their therapy programmes are part of the standard of care and as such available to 70+ million people for free as prescription digital therapeutics or DiGA. In 2022, HelloBetter entered the US market with its HelloGina brand which offers a sexual wellness program for people with vaginismus. In 2023, HelloBetter received Breakthrough Device Designation from the U.S. Food and Drug Administration (FDA) for its digital therapeutic HelloBetter Panic.

Growth Trajectory

HelloBetter demonstrates growth potential by serving over 120,000 participants and partnering with over 15,000 doctors and psychotherapists; they can further expand within the German healthcare system through DiGA certification and by continuously developing new science-based online therapy courses. Their focus on research, development, and scientific validation will likely drive future innovation and market reach, expanding their product offerings and partnerships with healthcare providers and insurance companies.

Technical Challenges

Tech Stack

Team Size

Key Risks

Reliance on prescriptions for access may limit user adoption and accessibility.
Competition from traditional therapy methods and other digital mental health solutions.
Ensuring data privacy and compliance with GDPR and other data protection regulations.
Potential challenges in scaling the platform to accommodate a growing user base.
Market skepticism towards online therapy courses and the need for continuous validation of effectiveness.

Opportunities

Further innovation within the digital mental health space by leveraging AI and personalized therapy content.
Expanding course offerings to address a wider range of mental health issues and chronic conditions.
Exploring partnerships with more healthcare providers, insurance companies, and employee assistance programs to increase accessibility.
Leveraging DiGA certification to expand within the German healthcare system and explore opportunities in other markets.
Improving platform features and user experience to enhance engagement and adherence to online therapy courses.
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