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Gynoveda

Gynoveda Story ------ Gynoveda.com is the world's 1st Ayurveda FemTech, started in 2018 with a vision to combine Content, Technology, Ayurveda medicines ready-to-buy online for women to experience healthy periods, lifelong! Gynoveda, award winner of Times Brand Icon 2021 as India's Leading Ayurvedic Women Healthcare Brand, is headquartered in Mumbai. Husband-wife duo Rachana & Vishal Gupta partnered with a dream to make Ayurveda the world’s first choice for menstrual healthcare & wellness. Because... Over 600 million women, globally silently suffer from menstrual disorders like PCOS, irregular periods, PMS, painful periods, menopause and abnormal white discharge yet they dread visiting a gynaecologist for 3 major reasons: 1. Fear of physical examination or surgery 2. Lack of access to the right gynecologist 3. Social prejudices and anxiety of being judged Imagine this.... Women experience on an average 400 menstrual cycles and 2 pregnancies during her lifespan. Women were born to have healthy periods, lifelong...! But they’re told that period abnormalities like PCOS, period pain, irregular period cycles & flow are necessary evils in life. Universally, the dominant advice is to grin and bear the pain. Women globally are unaware that Ayurveda has the power to treat menstrual abnormalities like irregular periods, PCOS, scanty or heavy flow, vaginal white discharge or itching. Gynoveda founders are on a mission to evangelize Ayurveda for healthy periods and make it the world's 1st choice to solve period problems. In 2019, early-stage investor Fireside Ventures pumped in $1 million to share their vision and help the business grow.

Growth Trajectory

Gynoveda plans to expand to 200+ Ayurveda fertility clinics in the next 3 years, targeting 10 million couples and expanding to cities like Vadodara, Jaipur, and Surat. This growth is supported by ongoing product development in Ayurvedic Proprietary Medicines and a focus on combining Ayurveda, technology, content, and community.

Technical Challenges

Tech Stack

Team Size

Key Risks

Competition from allopathic treatments in the fertility and women's health market.
Maintaining data privacy and security on their online platforms.
Regulatory compliance challenges related to Ayurvedic medicines and healthcare services.
Building and maintaining trust in Ayurvedic solutions compared to conventional treatments.
Potential challenges in scaling clinic operations and maintaining consistent service quality.

Opportunities

Further integration of technology for diagnostics and treatment in Ayurvedic medicine.
Expanding the range of Ayurvedic solutions for various women's health issues beyond fertility and PCOS.
Reaching more cities and regions in India and expanding services to international markets.
Partnering with hospitals, clinics, and other healthcare providers for broader reach.
Leveraging AI and telemedicine for personalized treatment plans and remote consultations.
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