WHOOP Secures $400 Million in Funding to Advance Human Performance Technology

In a major boost for its mission to unlock human performance, WHOOP has successfully raised $400 million in its latest funding round. Known for its cutting-edge wearable technology, WHOOP aims to unveil the full potential of individuals by revealing the secrets their bodies communicate. With the introduction of the all-new WHOOP 4.0, which operates without screens or notifications for an uninterrupted data collection experience, the company continues to push the boundaries of personal fitness technology. This significant funding will not only enhance the capabilities of the WHOOP app, which offers personalized insights based on a user's physiology and goals, but also facilitate further innovation in its revolutionary products such as WHOOP Body—innovative technical garments equipped with Any-Wear™ technology that liberate the user from traditional wrist-worn devices. With this latest capital infusion, WHOOP is poised to expand its research and development initiatives, enhance operational infrastructure, and deepen its engagement with high-performance organizations through WHOOP Unite™, ensuring that users receive maximal support in their health journeys. As WHOOP continues to attract leading engineers, designers, and thought leaders, it stands ready to solidify its position as a pioneer in the fitness and health space. This funding underscores our commitment to empowering users to #UnlockYourself and take control of their physical potential like never before. For more information on WHOOP and its innovative offerings, please visit whoop.com.