Threading a Greener Future: Circ® Raises $25M to Revolutionize Circular Fashion

Circ® is proud to announce that we have secured $25,000,000 in funding to further our mission as a 2023 Earthshot Prize Finalist on a quest to protect the planet by reimagining the fashion industry. At Circ®, we believe that the world already possesses all the clothing it needs, and our innovative technology system transforms used apparel back into the raw materials from which it was made—again and again—ushering in a new era of circular fashion. With the support of brand partners like Patagonia, Marubeni, and Fashion For Good, this infusion of capital will allow us to accelerate our efforts to convert wasteful fashion lines into renewable fashion circles. Our cutting-edge approach not only provides a sustainable solution to the environmental challenges of textile waste but also has profound implications for both the ecology and economy, directly addressing the intertwined nature of these global issues. The new funding will enable Circ® to expand our processing capabilities and optimize our supply chain technology, creating more efficient recycling loops that will help drive the industry toward a sustainable future. We anticipate that by 2030, our efforts will have recycled 10 billion garments, representing 10% of the global apparel market, while also saving more than 100 million trees—a testament to the environmental impact of our work. This investment is not just a financial milestone; it is an affirmation of the innovative spirit that guides us as we strive to eliminate our collective fashion footprint. Join us as we thread together the future of circular fashion, transforming the industry and safeguarding our planet for generations to come.