PRISM Raises $15.06M Investment to Accelerate Global Urban Innovations

PRISM has successfully raised $15,060,000 in its latest funding round, securing substantial investment capital from various investors. This new infusion of capital underscores a significant milestone for the company, which operates as a spectrum of brands built by Lightkeepers, urban innovators dedicated to addressing the complex challenges of city living. The company's diverse portfolio spans various facets of urban life, including short stays, extended living, luxury escapes, workspaces, and celebration venues. PRISM's mission is to continuously push the boundaries of what is possible in cities worldwide. Originating from OYO, which redefined the economy hotel segment, PRISM has evolved its vision beyond budget hospitality over the past five years, now encompassing a wide array of solutions led by Lightkeepers who seek to solve invisible challenges of urban existence. PRISM's current portfolio includes brands such as DanCenter, Belvilla, Motel 6, Traum, Direct Booker, CheckMyGuest, Sunday, Weddingz, Innov8, and a suite of SaaS offerings. Collectively, these brands serve over 100 million customers across more than 35 countries and 100 cities globally. The $15,060,000 investment highlights investor confidence in PRISM’s established market presence and its innovative approach to urban solutions. The newly secured capital will be strategically allocated to fuel PRISM's growth initiatives. The company plans to use the funds for the continued expansion of its diverse brand portfolio, enhancement of its technology platforms, and further development of its solutions across various urban living sectors. This investment is crucial as PRISM aims to accelerate its global reach and adapt its offerings to local cultures while upholding global standards.