Forever 21 Secures $1.58 Billion Investment to Redefine Fashion’s Future

Forever 21, a trailblazer in redefining fashion accessibility, is thrilled to announce that it has raised an impressive US$1,580,000,000 in its latest funding round. This exceptional capital infusion marks a pivotal moment in Forever 21's journey as it continues to pursue its mission of democratizing the latest trends across a global consumer base. With 450 brick-and-mortar locations across the U.S. and a robust e-commerce platform, Forever 21 is uniquely positioned to drive innovation in style, fit, and customer satisfaction. The funds raised will be strategically deployed to accelerate digital transformation, expand creative design capabilities, and enhance inventory management, ensuring that every customer experiences fashion in its most accessible and dynamic form. Operating under the guidance of SPARC Group LLC—a joint venture between Simon Property Group and Authentic Brands Group—Forever 21 is committed to staying ahead in an increasingly competitive industry. The new capital will also foster investment in emerging technologies and sustainable practices to not only reinvent the shopping experience for today's consumer but also to future-proof the business. This financial milestone underlines the confidence that investors have in Forever 21’s vision and its enduring brand DNA. As Forever 21 celebrates this funding achievement, the company invites passionate and creative individuals to join the team and contribute to an exciting new chapter in global fashion. The infusion of funds strengthens the company’s financial backbone, enabling long-term growth while maintaining its commitment to high standards, innovation, and inclusivity. With renewed vigor and an expanded vision, Forever 21 is poised to light the way in the evolution of the fashion industry.