Empowering Financial Confidence: Good With Secures $200K to Unlock Fairer Finance for Credit Invisibles

We are excited to announce that Good With, the award-winning financial wellbeing and behaviour analytics solution, has successfully secured a funding round of $200,000. This milestone investment is a testament to our innovative approach to unlocking fairer finance for credit invisibles—individuals who have often been overlooked by traditional lending channels. With this additional capital, Good With is poised to accelerate the development of cutting-edge analytics tools and deepen our impact in communities that need it most. Our mission has always been centered around building financial capability and confidence, a goal that has led us to forge strategic partnerships with financial services, higher education institutions, and charities. These collaborations enable us to integrate our technology into key community programs that educate and empower individuals to take control of their financial futures. The funding will primarily support the expansion of our technology infrastructure and the enhancement of our behavioural analytics platform. This will allow us to offer more personalized insights and actionable recommendations, thus broadening the scope of our services and reaching an even larger segment of the population. Additionally, a portion of the investment will be dedicated to strengthening our community outreach efforts, ensuring that underrepresented groups gain access to the financial tools and resources they need. By advancing our innovations and scaling our partnerships, we are setting a new standard in the industry—one where credit invisibles are no longer sidelined, but are given the opportunity to participate fully in the financial ecosystem. This funding marks a significant step forward in our journey, and we look forward to driving positive change in financial wellbeing and inclusion for communities across the globe.