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M&A News
October 9, 2025

Vendavo acquired by Francisco Partners

Francisco Partners Acquires Vendavo, Expanding B2B Pricing Leadership

Acquisition Details

Target Company
Vendavo logo

Vendavo

Industry:Software Development
Size:201-500 employees employees
Founded:1998
Acquiring Company
Francisco Partners logo

Francisco Partners

Industry:Venture Capital and Private Equity Principals
Size:51-200 employees employees
Founded:1999
Deal Details

Announced

October 9, 2025

Official announcement date

"

Francisco Partners, a leading global technology-focused private equity firm, has acquired Vendavo, a provider of B2B pricing and selling solutions, for an undisclosed amount.

For over two decades, Vendavo has been instrumental in helping global manufacturers and distributors achieve predictable, profitable outcomes through its robust B2B pricing, quoting, and rebate management solutions.

Its commercial operating system leverages an AI-powered platform to connect these functions, enabling smarter decisions and accelerated deal cycles.

Francisco Partners specializes in partnering with technology businesses, providing capital and operational expertise to support growth and innovation.

This acquisition aligns with their strategy of investing in market-leading software companies that offer mission-critical solutions.

The acquisition is strategically significant, aiming to bolster Vendavo’s market leadership in commercial excellence software.

Francisco Partners’ investment is expected to provide Vendavo with enhanced resources to accelerate product development, particularly in AI-driven pricing and quoting capabilities, and expand its global reach.

The combined strengths are anticipated to drive significant synergies, primarily through strategic capital injection and operational guidance from Francisco Partners.

This partnership is poised to empower Vendavo to further enhance its AI-powered platform, offering advanced tools for price optimization, complex quote configuration, and efficient rebate management.

The focus will be on delivering even greater value to manufacturers and distributors seeking to protect and grow their profit margins.

Looking ahead, the acquisition is expected to position Vendavo for continued innovation and market expansion.

The combined entity aims to further solidify its role as a critical partner for businesses navigating complex commercial landscapes, ensuring they can optimize pricing strategies and drive sustained profitability in an evolving global market.

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Purchase Intent

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